Strategy-driven Brand Designer for Business Owners
 
 

Apple Counter

Product Design UI/UX | Course Project | 8 Weeks | Figma Ai Ae Ps Dn

 

Smart devices have become a regular part of our everyday lives. From smart phones to smart locks and smart fridges. This class-based group project asks students to design a smart device, a series of marketing materials and an accompanying app relating to our assigned category (recreation).

My Role: Ideation, UI/UX design (app & smart device interface), 3D models, videos & animations

Collaborators: Sophie Zhao, Kelly Zeng

 
 
 
 

The Problem

⚡️ COOKING IS TIME CONSUMING

⚡️ LACK OF COOKING KNOWLEDGE

⚡️ NO ALL-IN-ONE COOKING HUB

According to Statistics Canada, 54% of Canadians eat out 1 or more times a week, and 40% say they “eat out for convenience, have no time to cook, or do not like/know how to cook.” (Global News, 2019).

Through our research, it was also discovered that most competitors solved individual issues within the recreational cooking sector. They typically attempt to make the cooking process more convenient, however, there is no all-in-one hub to cater to all the user’s needs.

 
 
 
applecounter-5.png
 

The Process

 

RESEARCH

Competitors
Features List
Visual Research

ANALYSIS

Flowchart
PACT analysis
User Scenarios

IDEATION & PROTOTYPING

Sketches
Wireframes
Mockups
Interactions

TEST, REFINE & FINALIZE

Testing
Critique & Feedback
Design Finalization

 
 

 
 

The Solution

✔️ CONVINIENT, MESS-FREE EXPERIENCE

✔️ CLEAN, PRACTICAL INTERFACE

✔️ ALL-IN-ONE COOKING HUB

Our solution will bring an all-in-one kitchen countertop to the everyday cook. No matter the user's cooking skills, this countertop will cater to their needs, implementing a touch screen display, a built-in stove top, scale, ingredient scanner, cutting board guide and more. The smart countertop will have the ability to sense what the user places onto the surface, provide options and cater to the user’s needs accordingly. It’ll have the ability to successfully and easily guide the user through step-by-step recipes and combine all their essential needs in one place. In other words, it’ll be the ultimate kitchen assistant. Our smart device is called the Apple Counter by Apple Inc.

View Website Prototype here (use the arrow keys + mouse scroll to navigate)
View Application Prototype here