Strategy-driven Brand Designer for Business Owners
 
 

Tale of Languages

Product Design UI/UX | Class Project | 12 Weeks | Figma Ai Ae

 

This class-based group project asks students to design an application of choice during a 12 week time period, navigating through all the needed steps to design a successful app UI/UX. Our app is a children's language education app called Tale of Languages.

My Role: Ideation, app UI/UX, Icon design, User interviews & testing, Process writing & design

Collaborators: Eve, Rose, Hayoung, Fanny

 
 
 
 

The Problem

⚡️ LACK OF RESOURCES AVAILABLE

⚡️ LACK OF ENGAGING PLATFORMS

⚡️ CHILDHOOD MULTILINGUALISM IS DIFFICULT

In 2016 it was reported that 69.9% of Canadians with a non-official language as their mother tongue spoke English or French at home.

Once children go to school, they realize their mother tongue is not spoken by other kids. Wanting to fit in, they may close themselves off from learning another language. Immigrant parents don’t always have resources available for their children to have formal instruction such as bilingual or immersion programs in their mother tongue.

 
 
 
tol-4.png
 

The Process

 

RESEARCH

Brainstorming map
Benchmark analysis
PACT analysis

ANALYSIS

System requirements
System map
User personas & scenarios
Interview plan

IDEATION & PROTOTYPING

UI Research
High-Fidelity wireframes
Visual compositions
Interactions

TEST & REFINE

User testing
Data analysis
Critique & Feedback
Design Finalization

 
 

 
 

The Solution

✔️ INTERACTIVE & ENGAGING GAMES

✔️ SECURE PARENT TAB

✔️ BADGES & PROGRESS TAB

An early childhood education application, adjusted to fit the learning needs of both immigrant parents as well as their children which would provide learning solutions in a fun, engaging way.

The app will incorporate stories, songs, interactive activities, a distinct parent tab and child tab. Parents will have the ability to track their child's progress and connect with other parents using the app. Children will engage in a series of fun games to help them learn a new language.

You can view the app prototype here (the app ‘password’ is 3005)